How Do I Create A Sales Funnel In ClickFunnels?
If you are an entrepreneur, you know what importance marketing holds in your business. The absence of new customers can negatively impact your business growth. Thus, if you haven’t already invested your time and efforts in it, now is the time to begin. The easiest way of kick-starting is by creating a sales funnel.
Definition of a sales funnel
According to Ryan Deiss, co-founder of Digital Marketer, the sales funnel is a multi-step, multi-modality process that moves prospective browsers into buyers. It is multi-stepped because lots must occur between the time that a prospect is aware enough to enter your funnel, to the time when they take action and complete a purchase.
Now that you are aware of what sales funnel is all about in simple words, we will explain to you how to build your first sales funnel using ClickFunnels software.
ClickFunnels is a website and sales funnel builder for entrepreneurs that help you convert your visitors into leads and then customers. You can use it to create all of your funnels and your sales pages.
In this post, we will explain the two-step funnel that will let you offer people something for free and then fetch their email addresses. But, before you start creating your sales funnel, you have to create an account. ClickFunnels also offers a 14-day free trial.
Step 1- The Classic Funnel Builder or Cookbook builder process
Once you have created an account, you have to go to the dashboard. Well, you can either use the Cookbook process or the Classic Funnel Builder. Here, we will use the Classic Funnel Builder.
In the Classic Funnel Builder, you can choose from different goals, such as Collect Emails, Sell your Product, Host Webinar.
When you click choose for any of them, it will give you more options such as
So, here we will choose “Collect Emails” as we are trying to build our email list
Go to Collect Emails, and a dialog box will open
Choose a Type; Enter the name for your funnel (test_funnel) and select a group tag and click Build Funnel. Group tags are a way for you to organize your dashboard, so you could have active funnels or inactive funnels. If you have distinct offers, you could group them into different categories.
Two funnel steps that need to be included are: Landing page and Thank you page.
Once you click Build Funnel, it will build the framework for the funnel. Here are the further steps.
Once the funnel is populated in your account, choose the template of the pages you want to use for your Opt-in page.
Click Thank you on the left-hand side and choose from several Thank you page templates.
The Funnel is ready to go for the customizations and Editing
Along with it, you have to follow a launch checklist to customize your template, choose your domain or custom domain, and save it
To store your leads, add an Email integration
Launch your Funnel
Once you have launched your funnel, go to the Settings tab to rename your funnel, choose a different domain, add/remove group tags, configure path, add SMTP configurations, add a favicon URL, and also add a tracking code to track your funnel.
Step 2 – Integrations and Product Options
In this step, we will explain what happens when the customers get added to your funnel.
Also, this step will explain how to add email integration into your funnel.
Navigate through the opt-in page and click edit
Once you enter the editor, you can see a settings drop-down on the top
Go to Settings >> Integrations and an email integration settings page will open
Select your integration (third-party or Actionetics). Here, we will select Actionetics.
Select Actionetics and Select the Action from the list
Select the list you have in your email auto-responder
Click Save to save the page
Work on the SEO metadata where you can change the title and description of your page, plus add some relevant keywords and images
On your Opt-in page, set the button to Submit the Page
In the button settings, go to Actions and change the settings of the button
Go to Order Form >> Products Tab to add your product
For the already added product, you can edit it
Click the edit button and select a payment integration if you are selling a product
Select your payment practices: Subscription; Payment Plan; One Time
Click Save and Next
In the new page, enter your product details such as name, price, currency, etc
Click Save and Next and the Membership Integration page will open
Here, Enable Fulfillment Email option, it will act as a confirmation receipt to your customers
Customize your email in the email box (Make sure to have an SMTP integration inside your active account
Choose where your customers should land once they receive the confirmation of the product order. They will usually redirect to the Thank You page or else, a membership area if you have built one.
Click Save and Next, and a Follow-up Actions page will open. Follow-up actions is an additional feature to add your contacts to an email list who are your buyers
Click Save and Next
On the next page, integrate your shipping, if any
If you want others to sell your product as affiliates of your product, set up your BackPack system.
Before you completely launch this funnel, ensure that you double-check the launch checklist. Check that you have customized the look of your funnel and registered a custom web address and domains.
These custom domains need to be secured under your ClickFunnels account and SSL.
Now you are good to go to launch your sales funnel.
We hope the above steps have made you understand the necessary aspected needed while creating your Sales Funnel.
In case you are into any trouble while launching your Sales Funnel, the troubleshooting experts are ready always to lend a helping hand.